Client Testimonial Request
To: [Recipient name and email]
From: [Sender name and email]
Subject: [Specific, relevant subject line]
Context and appreciation
[Outcome delivered, relationship milestone, and reason for asking now]
Suggested story angle
[Customer challenge, intervention, result, and audience relevance]
Questions or prompts
[Prompt, optional metric, quote length, and example detail]
Format and effort
[Format, time required, deadline, interview option, and channel]
Permission and approvals
[Name usage, logo, quote approval, confidentiality, and withdrawal route]
Submission and follow-up
[Submission method, owner, reminder date, and thank-you action]
Requested next step: [Low-friction call to action, owner, and date]
Signature: [Name, role, organization, and contact details]